HomeResources › Most economical way to build a shirt

How to Build an Affordable Band or Choir Shirt Without Making It Look Cheap

By Brian Bufka, Owner, 1st Place Printing · Printing school-program apparel since 2011 · Updated August 2026

If your band or choir needs shirts on a tight budget, the answer is usually not to find the absolute cheapest printer. It is to build the shirt intelligently. The biggest cost levers are the garment, the number of print locations, the number of ink colors, the quantity you combine, how much lead time you give yourself, and telling us the budget before the design is locked.

School music programs often have real budget limits. A marching band may need a shirt for every student. A choir may be buying trip shirts. A booster club may want a fundraiser item with enough margin to matter. In all of those cases the best way to save money is to understand which choices affect the price most. For the full list of what moves a price, see what determines the price of a custom T-shirt.

Choose the Garment for the Job

The biggest place to start is the blank. A basic, dependable cotton shirt is normally less expensive than a soft-style or premium retail shirt. For a required show shirt, camp shirt or one-time event, that basic shirt may be exactly right. If you are selling spirit wear you want parents to wear for years, the nicer blank may be worth the extra cost.

Example: If the priority is keeping 150 student shirts affordable, a dependable basic tee often provides better value than a premium blank. If you want the softest possible garment for optional fanwear, that upgrade may be worthwhile. The Gildan vs Bella+Canvas comparison shows what the upgrade actually buys.

Limit Print Locations

Each location adds production work on every garment. A front-only design usually costs less than a front, back and sleeve combination. Before adding a second location, ask whether it adds real value or is simply a habit from previous years. If the design can carry the message on one strong location, that is usually the first place we look for savings. Here is more on how print locations and ink colors affect price.

Use Fewer Colors Intentionally

Fewer colors do not have to mean boring artwork. Strong typography, negative space, halftones and smart use of the garment color can create an impressive design with one or two ink colors. A bold two-color design can look better than an overcomplicated five-color one. The key is designing for the production method instead of designing first and worrying about cost later.

Take Advantage of Quantity

Many printing costs begin before the first shirt runs. Artwork prep, screens, registration, press setup, testing and cleanup all take time. Those costs are easier to absorb across 150 shirts than across 24. When it makes sense, combining student, staff and family demand into the same production run can improve the unit cost. That is why quantity changes the price per shirt.

Avoid Unnecessary Rush Pressure

A rushed order can force a program into whatever garment colors and sizes can be sourced immediately. Last-minute ordering often eliminates the most economical choices. Starting earlier creates flexibility and makes it easier to choose the best value instead of the only available option. See how far ahead to order.

Share the Budget Before the Design Is Locked

This is where we can help the most. One of the most useful things a director or booster can say is “we would like to keep this around $X per shirt” or “we want to sell this around $X and still raise money.” A target gives us something to design toward. Maybe we move a sleeve element into the main artwork. Maybe we use two ink colors instead of four. Maybe we choose a good basic shirt instead of a premium blank. We design backward from the target instead of building a five-color, three-location shirt and then trying to make the math work.

Example: Designing to a Target Instead of Rescuing the Price

Imagine a booster club wants a fundraiser shirt to sell for a set price and still raise real money for the program.

The first idea is a five-color front, a full back and a sleeve print on a premium soft-style blank. On paper it looks great. On the budget it does not leave enough margin to matter.

Working backward from the target, we keep a bold two-color front on a dependable garment, move the best back element up into the front artwork, and combine the student, staff and family orders into one run so the setup is spread across more pieces.

The concept survives. The shirt still looks like something families want to buy. And the margin is now large enough to fund what the program was raising money for. This is illustrative, not a quote, but it is the kind of trade we make every week.

Do Not Confuse Inexpensive With Good Value

The cheapest shirt is not always the most economical choice. If students dislike the fit or feel, the program does not get the value it expected. If a fundraiser garment feels too cheap, families are less willing to buy it. The right goal is to pay for the features that matter and remove the ones that do not. The most economical shirt is the one that accomplishes the job without paying for features your program does not need.

At 1st Place Printing we regularly help bands and choirs work backward from a budget. We can take a theme, show concept, trip idea or fundraiser goal and build options around the amount the program is comfortable spending. If you are running a store to pay for it, here is how a music-program apparel fundraiser makes money.

Tell Us the Budget and the Job

Share your target price and what the shirt needs to accomplish. We can help build the best-value option for your music program, whether that is a required show shirt, a choir trip shirt, or a fundraiser item.

Get a quote

FAQ

What usually saves the most money on a shirt?

Garment choice, fewer print locations, fewer ink colors, and larger combined quantities are common cost levers.

Is a one-color shirt always boring?

No. A well-designed one-color or two-color shirt can be bold, readable, and highly wearable.

Should we always choose the cheapest blank?

Not necessarily. The garment should fit the purpose. Spirit wear may justify a softer premium shirt while required student shirts may not.

Can a printer design around a target price?

Yes. Sharing the target before the design is finalized makes it easier to recommend cost-saving choices.